Converting a bus into a pop-up showroom? We have you covered! Within the span of a few weeks this bus toured the Netherlands to promote the Volvo S60. The bus made stops at various public places to give visitors the chance to enjoy a lovely ‘Fika’ moment. Wit Design took care of the design and also supervised the conversion. Louder. brand activation made sure the roadshow ran smoothly and took care of the accompanying campaign.

Client: Volvo Car Nederland | Where: National tour | Sector: Automotive