Nualight

In a trade fair hall where all exhibition stands are straight and neat, a tower that is somewhat out of alignment is sure to stand out. This was the idea behind the concept Wit Design developed for Nualight. In the hustle and bustle of Euroshop, Nualight wanted to grab the attention by being extraverted, welcoming and informative. Important traits that worked well with the subtle use of light, colour and materials to present food and fashion products in an appetising and attractive way.

Client: Nualight | Where: Euroshop 2014, Dusseldorf | Sector: Retail | Total floorspace: : 80m2/861ft2

Nualight

In a trade fair hall where all exhibition stands are straight and neat, a tower that is somewhat out of alignment is sure to stand out. This was the idea behind the concept Wit Design developed for Nualight. In the hustle and bustle of Euroshop, Nualight wanted to grab the attention by being extraverted, welcoming and informative. Important traits that worked well with the subtle use of light, colour and materials to present food and fashion products in an appetising and attractive way.

Client: Nualight | Where: Euroshop 2014, Dusseldorf | Sector: Retail | Total floorspace: : 80m2/861ft2

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